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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Environment Survey

    Londoners' Attitudes to Climate Change

    A new Ipsos survey for the Evening Standard reveals that over half of Londoners (57%) think the media has helped encourage people to behave more environmentally friendly. However, Londoners are unsure which political party would do most to help protect the environment — over a third (36%) say they don't know which political party has the best policies on climate change and 12% do not rate any party's environmental policies. Among the parties, the Greens are most often mentioned (25%) as having the best policies on climate change; the three major parties are equally unlikely to be perceived as having the best climate change agenda (9% Conservative, 8% Labour, 8% Liberal Democrat).
  • Employment Survey

    Britain At Work: A Marriage Breakdown In Progress?

    Relationships between employers and employees in many British workplaces resemble a marriage under stress, characterised by poor communications and low levels of trust. This leads to underperformance, low productivity and high levels of staff turnover.
  • Politics Survey

    Public Perspectives On Political Party Funding

    The general public would like to see the reform of political party funding bringing about greater controls on the influence from the affluent few and reinvigoration of local politics, according to deliberative research carried out by Ipsos on behalf of the Electoral Commission. This report outlines the findings from five deliberative workshops across the UK, and a further reconvened workshop which enabled the debate to be developed. The report will feed into Sir Hayden Phillip's Review of the Funding of Political Parties.
  • Survey

    Attitudes Towards And Experience Of Volunteering

    Findings from an Ipsos survey on volunteering, conducted on behalf of Media Trust, reveal that three-quarters (73%) of the public don't know that someone on Incapacity Benefit can volunteer without losing their benefits.
  • Politics Survey

    Big Breakfast Evaluation

    This Ipsos survey asked parents about their knowledge of, and attitudes towards, the Big Breakfast Initiative, a free breakfast service available to all primary school children across Glasgow.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Survey

    What Is The Potential Market For Multi-Play Services?

    We generally associated the young with new technology. But, the results of the Ipsos Technology Tracker in October show that the profile of those who have the combination of broadband internet access, a mobile phone and digital TV is quite different.
  • Survey

    Marking The Bicentenary Of The Abolition Of The Transatlantic Slave Trade

    There is some limited awareness of the significance of 2007 in relation to the abolition of the Transatlantic Slave Trade Act, and one in ten can name the exact year when the act was abolished. However, few people are able to identify prominent abolitionists from a list, indicating that although there is a basis upon which to build awareness for next year's bicentenary, there is some way to go to raise awareness and knowledge in this area. Results also reveal the public's limited understanding of what slavery in the 21st century involves. Even the most widely recognised form of modern slavery, trafficking for sexual exploitation, is identified by only 35% of people.
  • Family Survey

    Attitudes To Abortion

    Ipsos has been examining attitudes to abortion on behalf of the British Pregnancy Advisory Service (bpas) via three surveys since 1997. These findings have also been trended with a 1980 MORI question on abortion from a survey for the Sunday Times.
  • Politics Survey

    Brown Most Successful Chancellor, Say British Political Scientists

    Gordon Brown has been rated the most successful post-War Chancellor in an exclusive Ipsos poll of nearly 300 academics belonging to the Political Studies Association (PSA).
  • Family Survey

    Attitudes To Abortion - trends

    Ipsos has been examining attitudes to abortion on behalf of the British Pregnancy Advisory Service (bpas) via surveys since 1997. These findings have also been trended with a 1980 MORI question on abortion from a survey for the Sunday Times.
  • Politics Survey

    Cameron's "Female Touch" A Myth

    The idea that Cameron has a "female touch" that Brown is lacking is a myth according to new polling evidence released today.