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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Divine Inspiration Is Our Speciality!

    Richard Branson is considered more inspirational than the Pope according to a survey conducted by MORI on behalf of the BBC's Heaven and Earth Show, and 1 in 3 believe that they're going to heaven, but hardly anyone believes that they're going to hell.
  • Politics Survey

    Public Services Poll

    Vote intention poll for the Telegraph from January 2001
  • Politics Survey

    A Snapshot Of Life In London

    Most Londoners like their city, its diversity, cultural facilities and economic opportunities, according to the latest MORI research released today. But they remain concerned about congested streets, public transport, crime rates and the cost of living.
  • Immigration Survey

    Asylum Poll

    Voting intention, issues facing Britain, and asylum questions from 2001.
  • Politics Survey

    The Polls In 2000

    An editorial in the Daily Telegraph last month (5 December) suggested that MORI's polls in The Times systematically under-represent Conservative strength, and further that this is because they are conducted face-to-face rather than by telephone. The article cited several arguments in support of its case which were based on factual errors. We wrote to the paper correcting these errors, but it failed to publish our letter. It is not true as they alleged that face-to-face polls tend to find lower Conservative support than telephone polls. Nor is it true that MORI's polls find systematically lower Conservative support than those of the other polling companies. But since some of these misconceptions seem to be widespread, and the Telegraph was only echoing the wishful thinking which seems to be still entrenched in some corners of Conservative Central Office, it is perhaps time for a systematic review of the evidence, taking the whole of the year 2000 as our basis.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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