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More than half of Britons think the economy will worsen in the next 12 months
The Ipsos Political Monitor for January 2022 shows a fall in economic optimism.
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Three-quarters say findings of report into lockdown breaches is bad for the Prime Minister, the Conservative Party and trust in politics generally
6 in 10 Britons support Conservative MPs triggering a vote of no confidence in Boris Johnson but only 1 in 3 think it likely
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Ipsos Update - February 2022
Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.
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Money and Pensions Service (MaPS) Pensions Dashboards Programme, Qualitative Research with Potential Dashboard Users
The new report for MaPS aims to help guide and inform the development of pensions dashboards in the UK. The report focuses on insights from primary research, consisting of 110 qualitative in-depth interviews conducted with potential end service users.
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Start with the end in mind: A three-step segmentation remedy
Segmentation has often faced criticism for lacking effectiveness, but by starting with the end in mind organisations can ensure success.
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Keir Starmer extends lead over Boris Johnson as ‘most capable PM’
Chancellor Rishi Sunak most likely Conservative alternative to Boris Johnson of those polled to be seen as ‘having what it takes to be PM’
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Labour most trusted on cost of living and levelling up, but Conservatives still lead on growing the economy
Public divided on whether Labour ready for government but Labour now achieving best scores on this measure since losing office
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7 in 10 Britons dissatisfied with Boris Johnson as Prime Minister
Public satisfaction with Boris Johnson as Prime Minister continues to fall, according to our latest Political Monitor.
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Half of Britons expect utilities bills to go up a lot in next 6 months
Many also expect rises in cost of shopping and fuel while 3 in 4 Britons are following stories about cost of living closely