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Comfort food: Women more likely to admit to overeating, under exercising amid COVID-19
Experts say women are more prone to emotional eating due to various psychological factors.
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Ipsos Research Highlights - 29 May 2020
This week's Ipsos Research Highlights we explore how the British public are coping with the new guidelines, their thoughts for the future and how the Scottish Government has handled the coronavirus outbreak.
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UK public still staying home to huge degree and even getting used to lockdown life, new data reveals
Britons stick to the rules even after the easing of the lockdown as they remain focused on the health impacts of Coronavirus.
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Ipsos iris: An online publisher pack
From January 2021, Ipsos iris will be the official source for online audience measurement and ad campaign verification in the UK endorsed by UKOM. To help online publishers understand any compliance requirements associated with the tagging element of this important research study, Ipsos has produced an Online Publisher framework Pack.
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ESSENTIALS - Evolving your business in response to COVID-19
Understanding changing consumer attitudes and behaviours amidst the COVID-19 crisis and what it means for businesses and brands with ESSENTIALS.
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Organisational responses to COVID-19 based on the Forces of CX
The way organisations have responded to customers and employees has been a true sign of their culture and ability to adapt. These articles examine how some of the world’s biggest brands have acted in the months since the pandemic began, and how your brand’s consumer response can be on-point, based on the Ipsos Forces of CX: A human-centric framework to help organisations better design and deliver customer experience.
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53% of Scots think there should be a second independence referendum within the next five years
Ipsos’s poll for BBC Scotland asked Scots for their views on the timing of a second independence referendum and on an extension to the Brexit transition period.
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The Forces of CX: Enjoyment
Here are three examples of brands delivering on the values of our CX Forces during the COVID-19 outbreak, providing practical examples showing how it is possible to build emotional connection with your customers.
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The Forces of CX: Belonging
Here are three examples of brands delivering on the values of our CX Forces during the COVID-19 outbreak, providing practical examples showing how it is possible to build emotional connection with your customers.
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The Forces of CX: Status
Here are three examples of brands delivering on the values of our CX Forces during the COVID-19 outbreak, providing practical examples showing how it is possible to build emotional connection with your customers.