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4 ways the anti-immigration vote won the referendum for Brexit
Total control on immigration mattered more to voters than the single market, writes Aalia Khan in the New Statesman.
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Cracking Social: Harnessing the Contagious Creativity of Influencers
As people are spending ever more time on social media, the challenge for brands is making an impact in this space. Brands can learn a lot from influencers who truly understand their audiences and harness their creativity to connect in a meaningful way.
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Britain remains split as 9 in ten say they would not change their referendum vote
A post-referendum poll carried out by Ipsos for BBC Newsnight reveals that leave voters and remain voters still hold very opposing views towards the EU referendum result, while very few on either side say they would change their vote if a second referendum were to be held.
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Attitudes towards same-sex marriage in Northern Ireland
A recent Ipsos poll has found that over two-thirds (70%) of adults in Northern Ireland believe that homosexual couples should be allowed to marry each other.
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Social mobility stalls as housing dreams are dashed
Owner-occupation is the clear tenure of choice for most Britons but they think politicians are not being honest about the prospects for people to own.
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Survey finds VR needs to overcome its image problem
Britons are enthusiastic about the potential of Virtual Reality (VR), but the perception it is only for gamers is a barrier to it becoming mainstream, a new survey published today finds.
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Newsbrands need to harness VR to keep pace with digital life
News organisations shouldn't wait for YouTube to take over the Virtual Reality space, writes Neil Stevenson, Research Manager, Ipsos Connect in Mediatel.
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Females and the younger generation tend to share more selfies on social media
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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Boiling the Frog
Andrew Green, Global Head of Audience Solutions at Ipsos Connect, blogs on the inexorable rise of Ad blocking.
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How Project Fear failed to keep Britain in the EU - and the signs that anyone could have read
Gideon Skinner writes in the Telegraph on the 5 signs that revealed Project Fear wasn't working.