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Ipsos poll on British attitudes towards the conflict in Israel and Gaza
While 44% of Britons support the UK government recognising a Palestinian state, 41% say that it won’t make a difference to resolving the conflict.
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Honouring Sir Robert Worcester
Ipsos is deeply saddened to hear of the passing of Sir Robert Worcester, a trailblazer in the field of market research and political polling, who died on Friday 5 September 2025.
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Few Britons swayed by celebrities taking political stances, Ipsos poll finds
Three in five Britons (60%) say they have not paid attention to a celebrity expressing their views in support of a political cause.
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Britons back Online Safety Act’s age checks, but are sceptical of effectiveness and unwilling to share ID
Seven in ten (69%) support age verification checks on platforms that may host harmful content. However, just 19% say they would be willing to submit proof of age for dating apps, lowering to 14% for pornography websites.
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Ipsos @ Party Conferences 2025
From Brighton to Bournemouth, Liverpool to Manchester, Ipsos is on the road this autumn, bringing data-driven insights to the heart of UK politics. Join us at this year’s party conferences as our experts take the stage and share public opinion research.
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Introducing our new voting intention methodology in Scotland
Ipsos shifts to online random probability KnowledgePanel for Voting Intention polling in Scotland.
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Majority of Britons would support a London bid to host Olympic and Paralympic games in 2040
Over half (55%) of Britons would support London bidding for the 2040 Olympic and Paralympic Games.
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Seven in ten Britons think abortion should be legal in all or most cases – but this reduces to less than half of young men
Seven in ten (71%) Britons think abortion should be legal in all or most cases – but this reduces to less than half (46%) of men aged 16-34.