Insights Hub

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• Public opinion Publication

  Life in London

  This report sets out findings of the 2008/09 Place Survey for all 33 London Boroughs. The report was commissioned from Ipsos by Capital Ambition, acting on behalf of London Councils.

  01.12.09
• Consumers Publication

  Cricket, The Genuine All-Rounder?

  Jamie Robertson, sponsorship expert at Ipsos, explains to us why cricket's specificities make it a versatile type of sponsorship.

  29.11.09
• Market Research Publication

  Focusing the Brand for the Coming Recovery

  Is there a glimmer of light on the horizon? Perhaps. There are certainly glimmers of optimism that the worst recession since the 1930's may be abating, yet unemployment is still on the increase and consumer spending continues to be noticeably down, wreaking havoc on economies and confounding Marketers.

  29.11.09
• Politics Survey

  Talk of independence is doing SNP few favours

  The SNP maintains a strong position in terms of support for both Holyrood and Westminster elections in spite of, rather than because of, its policy on independence for Scotland according to Ipsos's latest political poll in Scotland.

  29.11.09
• Investors Survey

  Concern about defence and race/immigration increases, although the economy remains the key issue

  Ipsos's November Issues Index shows that the economy remains the most important issue facing the country today. However, there is a continuing decline in the numbers citing this issue as important and other issues are returning to prominence.

  25.11.09

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Investors Survey

  Many voters still not prepared for the tough choices facing public spending

  The latest Ipsos public spending index shows that the public is split on the need to cut spending on frontline services, but messages on the tough choices ahead are slowly beginning to filter through.

  25.11.09
• Economy Survey

  Public Spending Index - November 2009

  The latest Public Spending Index from Ipsos's Social Research Institute shows that the public is split on whether there is a real need to cut spending on public services to pay off the national debt (43% agree, 44% disagree), but since the summer there has been an increase in those prepared to concede that public spending cuts are necessary.

  25.11.09
• Politics Survey

  Issues Index November 2009

  Concern about defence and race/immigration increases, although the economy remains the key issue for now

  25.11.09
• Politics Survey

  Worcester's Weblog: Why the Tories are worried and the Lib Dems are hopeful

  Anxiety is spreading among Tory MPs, morale is rising in Labour ranks and the hope is dawning among Lib Dems that a hung parliament just might leave them holding the balance of power.

  23.11.09
• Politics Survey

  Ipsos November 2009 Political Monitor

  Ipsos's November Political Monitor (carried out by telephone between 13-15 November among 1,006 British adults aged 18 and over) shows, among those certain to vote, an increase in support for Labour and a fall in support for the Conservative Party.

  23.11.09
• Economy Survey

  Recession is the catalyst for a decade of business change - CBI

  New research for the Confederation of British Industry (CBI), released at their annual conference on 23rd November, and conducted by Ipsos, shows how companies are learning from their traumatic experiences through the recession.

  23.11.09