Social Media


Social Media Britain

Ipsos’s new Social Media Britain report uses social media data from Synthesio to offer an additional way to understand the public’s views about issues relevant to Britain.
Advertising Survey

Research on the labelling of Influencer Advertising

The Advertising Standards Authority (ASA) commissioned Ipsos to research people’s comprehension of influencer advertising and how they identify influencer advertising vs. organic (i.e. ‘normal’) posts.
Tech Tracker Publication

Almost 2 in 3 GB adults feel concerned about their online privacy

Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Drugs Survey

Global study finds Britons most accepting of porn

Britons find smoking tobacco and marijuana the least morally acceptable vices.
Politics Survey

The new PM has to work quickly to capitalise on the 'Boris bounce'

What does the response on social media say about Boris Johnson becoming Prime Minister? Ben Page writes for the Times Red Box.
Social Media Publication

Practical Ethics in Social Media Research: The greatest good for the greatest number?

The amount of social media data readily available to anyone inclined to look is staggering. This raises important questions about the principles around analysing individuals’ data. What can be done to ensure social media data research is as conscientious as it is revealing?
Media Survey

Three-quarters would make spreading fake news a crime

New Ipsos / King's College London Polling Club survey shows 7 in 10 worry about influence of fake news on a referendum or election.
Tech Tracker Publication

79% of Voice Activated Speaker Owners Have an Amazon Echo

Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Society Survey

A world apart? Brits have grown more positive about immigration

A new global study by Ipsos for the BBC Crossing Divides series highlights that almost half of Britons think that political divisions pose more of a danger to society than they did 20 years ago.