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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Investors Survey

    The Liberal Democrat Conference: Ipsos Briefing Pack

    With the Liberal Democrat Party Conference kicking off in Liverpool on Saturday, Ipsos has published a briefing pack examining where the party stands in the eyes of the public.
  • Investors Survey

    Reuters/Ipsos September Political Monitor

    Our monthly political monitor shows that Labour has pulled level with the Conservatives for the first time since January 2008.
  • Market Research Publication

    Food and Beverages Rival Vitamins and Supplements for Consumer Interest in Health & Wellness Products

    Consumer interest in food and beverages that offer better digestive health, increased energy, weight loss, and healthy blood sugar levels is greater than or similar to interest in vitamins and supplements that provide the same health and wellness benefits. This is the latest finding from a global study conducted by Ipsos Marketing, Consumer Goods.
  • Politics Survey

    Ipsos/Reuters September Political Monitor

    Our September Political Monitor shows Labour level with the Conservatives on 37% of the vote share among those absolutely certain to vote. For the first time since the election the government now has a negative satisfaction rating.
  • Investors Survey

    Was the World Cup a Success for Advertisers?

    The 2010 FIFA World Cup Games were a huge worldwide event, but did marketers spend wisely? There are lessons to be learned from this event that marketers should pay attention to when creating campaigns for the next one.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    September 2010 Issues Index

    Trade unions/strikes have not been considered a major issue for many years by the British public according to the Ipsos Issues Index and this remains true at the start of this month.
  • Politics Survey

    Economic Optimism Divides Public and Private Sector Workers

    As the Trade Union Congress gets under way, Chris Phillips examines the widening gulf between private and public sector worker views of the economy.
  • Consumers Survey

    MediaCT Light Bites: Crossing the Digital Radio Divide

    John Carroll, Senior Director at Ipsos MediaCT, shares the results of some new research on digital radio.
  • Investors Survey

    Report on a Public Dialogue on Geoengineering

    The results of a public dialogue, conducted on behalf of the Natural Environment Research Council (NERC), saw participants give cautious support for research into geoengineering.
  • Politics Survey

    Service Charging Survey

    Charging for services is an option open to councils in a number of ways - this research aimed to gain an understanding of the current trends in local government in terms of charging, as well as future plans. The survey sought to consider specific services, and examine the motivations for charging for these, as well as the barriers to doing so.
  • Papal Visit Poll

    With the Pope arriving in Britain on Thursday, one in four British adults support his visit according to Ipsos's exclusive poll for The Tablet.