Insights Hub

All content

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  Tech Tracker Publication

  2 in 3 adults in Britain use social media

  Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.

  12.07.18
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  Advertising Publication

  Advertising During the World Cup: The Benefits of Emotion

  The New York Times revealed that FIFA are expecting to generate $6.1bn in revenue, which is up $1.3bn from last year; cementing this year’s tournament as the biggest sporting spectacle of all time.

  11.07.18
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  Transport Publication

  Infrastructure fit for the future

  The National Infrastructure Commission (NIC) commissioned Ipsos to conduct mixed-methods research on the challenges facing UK infrastructure in a range of areas: waste, digital communications, water, flooding, energy and transport.

  10.07.18
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  Public Health Survey

  The public and the NHS: 70 years together

  To mark the 70th anniversary of the NHS, Ipsos brings together historic data and new analysis in our NHS at 70 infographic, slide packs and reports.

  09.07.18
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  Customer Experience Publication

  Mystery shopping in the luxury industry

  In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.

  06.07.18

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Generation Z Survey

  Generation Z – Beyond Binary: new insights into the next generation

  This report, the latest in our Ipsos Thinks series, pulls together existing and new analysis, as well as brand new research on this latest generation, to provide a better understanding of the initial signals on how they will be different to, or the same as, previous generations.

  06.07.18
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  Mystery Shopping Publication

  Changing gear: How mystery shopping drives a better automotive CX performance

  What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from one? Jakub Hankovský explores the different options available to manufacturers, importers and dealerships, and how a well-executed campaign can fuel a better customer experience for customers and employees alike.

  06.07.18
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  Sexuality Survey

  New study sheds a positive light on attitudes towards the UK LGBT community

  A new Ipsos survey commissioned by grooming brand Harry’s has provided a new insight into UK heterosexuals' attitudes towards the LGBT community in the UK in 2018.

  04.07.18
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  Generation Z Publication

  Ipsos Thinks: Beyond Binary: The lives and choices of Generation Z

  The latest thought piece from Ipsos Thinks pulls together existing and new analysis, as well as brand new
  research, to provide a better understanding of this latest generation, Generation Z.

  04.07.18
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  Politics Survey

  Britons think new NHS funding will preserve current standards, but not lead to improvements

  The Ipsos June 2018 Political Monitor shows half of Britons think new NHS funding will preserve current standards, but few think it will lead to improvements.

  03.07.18
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  Politics Survey

  Public would blame both UK government and EU if no Brexit deal is reached

  The Ipsos June 2018 Political Monitor shows half of the public say both the UK government and EU are equally to blame if no Brexit deal is reached.

  29.06.18