2022 Holiday Insights Calendar
Looking Forward: Understanding Women Veterans’ Mental Health Needs Post-Pandemic
Lingering mental health concerns will likely disproportionately impact populations already at greater risk. We share research exploring this topic further.
Shaping 2025 and Beyond
Revisit our recorded webinar featuring four plausible yet thought-provoking scenarios for the next five years (and beyond).
The Fault Lines of America
Democrat or Republican? Partisanship now defines many Americans’ social identity in a way once reserved for religion and race.
From Floundering to Flourishing
People are ready to lighten up, and there is a role brands can play in helping them.
Why Digital Readiness is Critical for Pharma Marketers
Learn how to most effectively harness both physician and patient-derived insights from online channels and how you can add an entirely new layer of meaning to your research.
What’s Next for Retailers: Keep An Eye on Exuberance
Pent-up demand will likely cause many consumers to spend more but returning to pre-COVID shopping behaviors will not happen overnight.
Grocers Face Renewed Competitive Challenge as Consumers Return to Old Habits
Discover tips for grocery retailers to blunt the impact on revenue as consumers revert to their pre-COVID habits around meal spend.
How can brands put virtual measurement in a real-world context?
In a typical year, half of adults attend a visual or performing arts activity at least once, according to the National Endowment for the Arts.
How will we research in virtual spaces?
Imagine a world where information, social connection and purchases are not constrained by physical location. Oh, wait—this is already possible today.
How can brands convert scrollers into shoppers in the Golden Age of social buying?
Digital buying, and more specifically, social buying, accelerated in the upheaval of 2020. With America under lockdown, the pandemic became a moment of opportunity for both platforms and brands as consumers adapted to buying through social media.