2022 Holiday Insights Calendar

From AI-powered route optimization to sharing-economy inspired networks, the future of logistics is digital. Penske Logistics’ Andy Moses explains how data and emerging technologies will help businesses stay competitive in an increasingly complex supply chain landscape.

More product tracking data is available than ever before — but in order for companies to use it to their advantage, companies must prioritize user experience in their digital systems, says Ipsos’ Peter Mackey.

Demographic, cultural and generational shifts alike are reshaping Americans’ relationship with cars. Allstate’s Katie Irey discusses what that means for tomorrow’s drivers, passengers and insurers.

Tightened budgets and heightened costs are making Americans rethink how they spend on a variety of products and services. Ipsos’ Jeff Repace explains how customer experience research can help brands understand value perceptions.

In a world where people must choose between eco-friendly and cost-effective travel options, Ipsos Strategy3's Matt Palmer shares how brands can help consumers make smarter transportation choices.

Revisit our on demand webinar to hear inspirational stories of clients leveraging our diversified set of qualitative research solutions.

The in-store experience is where the rubber meets the road on sustainability. Here’s what how we tested that – and how you can overcome the challenges using behavioral science.

Take a look at insights from our research highlighting the impact societal benefits can have in driving brand growth.

CPG companies and retailers can act as trusted advisors and provide valuable advice and information, such as diet plans, exercise regimens, and ways to manage medication side effects. Here’s where to start.

Read more about what an aging consumer base means for businesses, how to tap into the wealth held by this cohort, and who among older adults is spending – and on what.