2022 Holiday Insights Calendar
Sports betting is everywhere. How do Americans feel about it?
Sports bettors are some of the biggest fans of the sporting world. But the public isn’t fully sold on legalizing sports betting. Here’s what exclusive Ipsos data finds.
Ipsos Update - February 2023
Luxury, generation Z, the war in Ukraine… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
The Ever-Adapting Consumer: What to Expect in 2023
Revisit our recorded webinar to hear how consumers adapted to their changing world over the past year and what marketers can expect in the year ahead based on those learnings.
Designing a 'Smarter' Mystery Shopping Program
Read on to discover how to design a “smarter” mystery shopping program that allows organizations to achieve an advantage over their competition.
New research: decoding internet fashion aesthetics
Synthesio experts explore 20 fashion aesthetics from apps like TikTok and Instagram
Why people think the system is broken in the U.S. and around the world
Take a look at highlights from the Ipsos Global System Is Broken Index for a better understanding of how to navigate the anti-system movement.
Recession-Proof: Will Affluents’ Outlook on 2023 Provide Solace or Worry?
Revisit our on demand webinar to hear findings from our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.
The Rise of the Conscious Shopper
Consumers are adopting a ‘need vs. want’ mentality. Here’s what brands need to know about how consumers are being impacted by current economic pressures.
What the Future: Play
Revisit our on demand webinar featuring insights and tips for ways that brands can support players and fans alike!
Envisioning the future of user experiences
Good UX practice can positively impact customer acquisition, retention, and engagement. Take a peek behind the curtain at the Ipsos approach to UX and how we ensure our clients deliver business results with great UX.