Ipsos Affluent Intelligencer: Affluents and Car Subscription Services

As technology continues to disrupt the auto industry, innovation such as ride sharing apps, electric vehicles, and car subscriptions will completely transform the sector.

As technology continues to disrupt the auto industry, innovation such as ride sharing apps, electric vehicles, and car subscriptions will completely transform the sector. In fact, by 2022 the car subscription market is set to grow by 71%.

Ipsos Affluent Intelligence research has proven affluent consumers to be the earliest adopters of new technologies across all categories. In our latest Barometer survey focused on the evolving auto space, we asked for their opinions on a range of topics including car subscription services and we’ve shared a few of the key findings below.

Contact us to learn more about our latest Barometer release and, for additional insights into this group of affluent automotive enthusiasts, make sure to download our Affluent Americans in the Driver’s Seat white paper.

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