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News & Events

Consumer Behavior

Ipsos Consumer Tracker

  • 24.10.25

Polling

A closer look at President Trump’s approval rating

  • 24.10.25

October

  • 22

    Jul 2024
    Society

    Excitement for the 2024 Paris Games greater than for Tokyo; French enthusiasm lukewarm

    • 22.07.24
    Ipsos | Olympics 2024
  • 21

    Jul 2024
    Public opinion

    Majority of Democrats, Americans overall want Biden to step aside

    • 21.07.24
    Majority of Democrats, Americans overall want Biden to step aside
  • 19

    Jul 2024
    Polling

    Consumer confidence nudges up

    • 19.07.24
    Consumer confidence nudges up
  • 18

    Jul 2024
    Artificial Intelligence (AI)

    Ipsos launches Creative|Spark AI, an ad testing solution generating actionable insights within minutes

    • 18.07.24
    Ipsos launches Creative|Spark AI, an ad testing solution generating actionable insights within minutes

August

  • 13

    Aug 2024
    Society

    [WEBINAR] What the Future: Leisure

    • Online
    [WEBINAR] What the Future: Leisure

October

  • 16

    Jul 2024
    Polling

    The race for the presidency remains unchanged in the wake of the assassination attempt on Trump

    • 16.07.24
    The race for the presidency remains unchanged in the wake of the assassination attempt on Trump
  • 16

    Jul 2024
    Polling

    Here's why younger shoppers still hit the mall

    • 16.07.24
    62% of Americans aged 55+ say they rarely or never visit shopping malls.
  • 15

    Jul 2024
    Artificial Intelligence (AI)

    Perceived lack of benefits is the biggest barrier to generative AI adoption

    • 15.07.24
    Chart showing that one in three people don't believe they need AI tools
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