The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Findings of a new Reuters/Ipsos poll on Americans' attitudes toward newly announced tariffs
Survey finds over 90% of parents view features as helpful in supporting their teens on the platform.
New Ipsos poll also finds a majority hold positive opinions of reading, but many say it is not a priority.
Adults ages 50-75 want their healthcare provider to make them aware of Multi-Cancer Early Detection (MCED) tests so they can take action
Five charts showing where Americans stand on tariffs and how consumers may react to Trump’s newest tariffs
A quarter of the global population is potentially affected by severe symptoms of depression, anxiety or stress (compared to 23% in 2023).
The Virsa Foundation, through its JIVINITI Research Program and in collaboration with Ipsos has released findings from the GAIA Study
One third of Americans agree that higher tariffs on imported goods are a good idea even if prices increases, while a majority disagree.
