The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
New Public Agenda/USA Today/Ipsos poll also finds that many Americans view religion and spirituality as an avenue to reduce racism
Projected total spending on summer vacations among Americans expected to reach an all-time high of $214.1 billion, 10% higher than it was in 2022
Three in five (61%) Americans are confident they will be taking a summer vacation, this year
Most are unlikely to use an AI financial advisor and do not trust AI to advise on finances
26 July 2023
Time
10amPT/1pmET
About half of Americans say the charges are politically motivated.
In the past year, just under half say the level of crime in their neighborhood stayed the same, while few say crime has decreased.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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