Study Suggests Anti-Trump Ads May Turn Trump Supporters

Ipsos took a close look at the effect of the candidate's ad campaigns on voters of the opposite party.

Ad Age, October 17, 2016 — This AdAge article by Kate Kaye features a recent study conducted by Ipsos SMX.

Using a syndicated community, Ipsos took a close look at the effect of the candidate's ad campaigns on voters of the opposite party. The findings suggest that pro-Clinton ads may turn Trump supporters.

Read the full article: Study Suggests Anti-Trump Ads May Turn Trump Supporters

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