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Women of Color Facing Economic Pressure, Believe System is Broken
New Ipsos survey for Intersections of Our Lives: Majority Believe American Dream Is No Longer Accessible
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President Trump Approval Rating
Data from the Reuters/Ipsos Core Political reveals that Americans now identify the economy and foreign conflicts as the nation's most pressing concerns.
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Ipsos Data Drops 2026
In 2026, we continue our series of three-minute briefings on what business leaders need to know about today.
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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President Trump’s so-far-stable wartime approval rating
Below are five charts on where Trump’s approval rating stands, why Trump’s approval rating has been so stable, and where Trump’s supporters stand on the war
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Health and Wellness: Data, insights, and solutions
What do people want from their health and their healthcare? And from telehealth to public health policy, how is that changing? Here’s Ipsos’ top insights on these issues and others.
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Americans’ views of generative AI are evolving: More ‘fake’ and ‘soulless,’ less ‘futuristic’
What words do people use to describe AI? Negative words have risen since 2023, while positive ones have fallen, according to the Ipsos Consumer Tracker.
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7 in 10 Americans want the government to spend more to lower healthcare costs
New Axios/Ipsos American Health Index finds bipartisan support for increased federal spending to cut healthcare costs; trust in government over childhood vaccine requirements has eroded
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TikTok's Role in Next-Gen Fan Engagement
This research, conducted by TikTok in collaboration with Ipsos across seven global markets, explores how the platform has become a "second screen" and a driver of measurable real-world actions for rights holders and brands.
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Ipsos shows why trust is the ultimate differentiator in the AI era
Ipsos has launched Your Next Big Thing: How to Build Trust in the AI Era, a data-driven content series which explores the shifting landscape of loyalty in the attention economy and how businesses can break through with the right AI tools and the right human insights.