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Most Americans oppose penalizing businesses over their stance on social issues
A new Reuters/Ipsos poll finds most Americans are likely to support a political candidate who believes businesses and corporations have the same right to free speech as regular Americans
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What Worries the World - April 2022
Inflation is now the top global worry for the first time, with 26 out of 27 countries recording an increase in concern over the last month.
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The pandemic is over. Welcome to the endemic.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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Would you cut down on hamburgers for the planet?
Our new global polling finds while the majority of adults are concerned about climate change less than half are likely to cut down the amount of meat they eat
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The Inside Track: 2022 Midterm Elections April Highlights
Key highlights from April’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.
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Ipsos Core Political : Presidential Approval Tracker (04/27/2022)
This week’s Ipsos’ Core Political finds President Biden with a 42% approval rating as the economy continues to top the list of problems in the country
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Americans are worried about Russia influencing the 2022 midterms
The latest wave of our Reuters/Ipsos poll tracking the Russia/Ukraine crisis, finds American’s impressions of how President Joe Biden is handling the conflict largely unchanged from a month ago.
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Laughter is the best medicine
How understanding generational differences in comedic sensibilities can help connect your ads with the right people
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ARF David Ogilvy Awards & Creative Effectiveness 2022
The Advertising Research Foundation David Ogilvy Awards is the only award show that honors the research- and analytics-driven insights that lead to successful ad campaigns.