Search
-
Exploring the nuances: How Gen Z females differ in behaviors and values
A deep dive into digital behavioral data reveals key differences that separate Gen Z females living in the USA from those living in Europe.
-
Four in five Americans have a favorable opinion of social workers
New National Association of Social Workers survey conducted by Ipsos also finds that social workers improve the situations of those that receive services from them
-
Consumer patterns are as confusing as the economy itself
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
-
How Insurers and Employers Are Responding to Abortion Coverage Since the Overturn Of Roe V. Wade
Health insurers and employers are still taking a wait-and-see approach, new research from Ipsos shows.
-
HR and benefits leaders say employee wellbeing is more important to their company since 2020
With companies facing volatility and uncertainty in the form of inflation, fears of economic shocks, an ongoing pandemic, workforce erosion and
international conflict, it would be reasonable to think that well-being initiatives and strategies could decrease in importance and priority. -
A confusing economy
We discuss what you need to know about the economy and consumers in the five charts below, using our new and improved consumer confidence numbers.
-
Making Belonging Joyful: Inclusive representation in advertising to grow brands
A brilliant effectiveness case study on the power of positive representation done well, with the use of entertainment, joy, and brand consistency.
-
Half of Americans say stronger safety measures could’ve prevented East Palestine disaster
New Ipsos poll, provided exclusively to USA Today, also finds that most say national political figures touring a disaster site does not have much impact
-
American health in polarizing times
This week we break down Americans’ experiences with health and healthcare in five charts below.
-
Why empowering intermediaries can help financial services companies in a challenging economy
Ipsos has devised proven methods to help businesses understand what it takes to maintain a successful B2B relationship with its intermediaries. Here are four core tenets.