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What the Ipsos Care-o-Meter teaches us about America
The Ipsos Care-o-Meter shows that there are some definite disconnects between what people are seeing in their news (wherever they’re getting it) and what they care about. Here's what we've learned.
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Two in three Americans plan to cut back on holiday spending
New Ipsos poll conducted on behalf of Thrivent Financial explores Americans' holiday spending plans and adaptations
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Veterans weigh cost, convenience, and provider background in mental health care choices
New Ipsos/Luminary Labs survey finds Veterans choose VA for affordability and community care for closer, quicker access
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Majority of Latinos say it's a bad time to be Latino or Hispanic in America
New Axios/Ipsos poll in partnership with Noticias Telemundo shows sharp decline in belief in American Dream among Latino and Hispanic Americans
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Americans critical of shutdown, steps to expand presidential power
Disapproval over how the federal government is managed has grown, according to a new ABC News/Washington Post/Ipsos poll
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Ipsos Data Drops: Why belonging is the new brand loyalty for financially squeezed consumers
When consumers are financially crunched, they shift how/how often they shop but their brand values and preferences persist. This means they are more likely to reduce or eliminate spending in areas not tied to their identity, community, or culture.
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Cost of living concerns will loom large in the midterms
Five charts on the issues that will play the biggest role in the 2026 midterms
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[WEBINAR] What the Future: Indulgence
Join us to learn actionable insights for brand managers, marketers, and innovation teams from Ipsos experts, backed by exclusive data from our Future of Indulgence consumer survey.
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One in three Americans say Halloween is their favorite holiday
About half of Americans say they look forward to trick-or-treaters, according to the Ipsos Consumer Tracker. Just 22% say they are buying more candy this year (half disagree, one in three disagree strongly).
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Obesity Week
This is a conference that encompasses the full spectrum of obesity science: from basic science research, to translational research and clinical application, to public policy; from diet, exercise, lifestyle, and psychology to medical and surgical interventions; from pediatric to geriatric to underserved populations.