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How inflation affects customer experience expectations
Neglecting to deliver differentiated, impactful customer experiences that show customers how much you value is a major risk. Here’s why.
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For two in three Americans, credit card rewards more important than ever
New poll examines how inflation, gas prices may impact Americans’ travel plans and credit card spending
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Three months before midterms, Republicans hold advantage on handling the economy, crime
New ABC News/Ipsos poll shows President Biden’s approval rating on key issues remains unchanged from June
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Latinos lean Democratic on climate change, safety as midterms draw closer
New Axios/Ipsos poll finds views more split on immigration among this audience
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Changing norms around free speech?
What are the limits of free speech? Are the boundaries shifting? And, if so, will these shifts be just normative? Or will they be institutional? We take a stab at understanding these ideas in five data points.
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Here’s what inflation is changing (and what it isn’t)
In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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Back-to-school shopping off to a slow start
Our latest Thought Starter provides details on what Americans expect to spend on back-to-school items.
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Biosimilar Launch Strategy Development
A very effective approach to dealing with inherent uncertainty is scenario-based competitive gaming, especially when it is powered by dedicated supporting research. Here’s why.
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Ipsos Core Political : Presidential Approval Tracker (08/03/2022)
This week’s Ipsos Core Political has President Biden with a 38% approval rating, and 69% of Americans say things in this country are off on the wrong track. The economy remains the nation’s most important problem and the issue Americans want Biden to prioritize.
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A new era in multiple sclerosis
Referencing Ipsos’ syndicated MS Therapy Monitor data, we explore the impact of the anti-CD20s since their availability – specifically, where they are being used, how they are being used, and neurologists’ perceptions of them.