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Does Everything Really Cause Cancer?
How our changing world is impacting our cells, and what it means for all of us.
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Our views on gender are consistent, but are we less willing to talk about it?
By and large, Americans' views on gender haven’t changed in the last two years, according to the Ipsos Consumer Tracker — except when it comes to having conversations about gender equality.
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Despite overall uncertainty, we are somewhat confident in spending
Despite the uncertainty we've seen in various consumer indexes, many Americans remain confident about investing, taking out loans or buying a new home, according to the Ipsos Consumer Tracker.
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If AI use at work is growing, we don't know it.
Workplaces are using AI at the same rates they were a year ago, according to the Ipsos Consumer Tracker.
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Americans think student loans should be prioritized, simplified
58% of Americans with student loan debt say that it makes it hard to pay the bills each month, according to the Ipsos Consumer Tracker.
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Nearly one in three Americans have stopped purchasing from a company due to politics
New Axios/Ipsos/CLYDE survey finds a bare majority indicate they may stop spending if they disagreed with a brand's stance on politics, but fewer report actually doing so
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Ipsos achieves ISO 20252:2019 certification
Accomplishment reflects dedication to the highest research standards
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Natalie Kinney to lead Ipsos’ Market Strategy & Understanding team in the U.S.
As head of Ipsos’ Market Strategy & Understanding (MSU) practice in the U.S., Kinney will empower clients with the data, insights and intelligence they need to make confident decisions
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Learners Research Week
Ipsos is delighted to be hosting several Lightening Talks and Demos at this year’s Learners Research Week, a first-of-its-kind event with programs curated by top research leaders in our field.
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Brands and Politics
Below are five charts on institutional distrust, the impact of words, and how Americans feel about brands and Pride Month