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Are Automakers Overlooking the Journey While Focusing on its Self-Driving Destination?
New Ipsos study reveals most Americans simply enjoy the act of driving their vehicle
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Digging for Insights Podcast: Career Advice & MR Trends
Ipsos’ Lisa Gudding offers tips and advice for those interested in pursuing a market research career.
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Populist and Nativist views still prevail
New Ipsos study shows populist and nativist sentiment growing in some countries while receding in others.
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ANA Data & Measurement Conference
Join Ipsos at the 2019 ANA Data & Measurement Conference presented by Google, for insights and best practices for managing data, cross-platform measurement and attribution, AI, predictive analytics, neuroscience marketing, and much more.
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One in Seven Globally Would Pay More for Travel with Lower Carbon-Footprint than Airplanes
Younger, More Educated Consumers Are More Willing to Use Lower Carbon-Footprint Alternatives to Air Travel
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Most Cannabis Consumers Use on a Weekly Basis or More
American Consumers Are More Likely to Use Cannabis Daily than Canadians
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[WEBINAR] Affluents & Social Media: Usage, Trust and Influence
Social media has been a pervasive part of the media and communications landscape for the better part of a generation.
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What do boy bands have to do with beauty?
Kristy Click’s WTF Beauty article looks at the social conversation around K-beauty. Among her favorite beauty products, are mascara which amplifies her eyes.
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[EVENT] Affluent Survey 2019 Release Breakfast
We began our Affluent Survey over 40 years ago, because we understood that it’s crucial for businesses seeking to deliver growth and increased ROI to apply focus towards audiences and prospects with disproportionate value.