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VP debate improves views of Harris
FiveThirtyEight/Ipsos poll conducted after the VP debate shows most Americans were happy with the debate, both candidates’ performance
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U.S. consumer sentiment drops
Economic uncertainty erodes previous weeks’ gains in consumer confidence
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Reuters/Ipsos Core Political Survey: General Election Tracker (10/07/2020)
Biden continues to outperform Trump; Trump's approval rating is flat
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Two-thirds of Americans report experiencing social isolation since start of COVID-19 pandemic
Americans under 50 years old more likely to experience social isolation and negative emotions during pandemic
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[WEBINAR] Truth & Trust: Insights for Your Brand
Consumers no longer expect brands to merely market their products, but also to provide reliable and accurate information, take a stance on social issues, and make a positive contribution to society and the community.
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The State of Happiness in a COVID World
Global Happiness 2020 survey shows U.S. is among countries where happiness has receded the most since last year. Relationships, health and safety contribute more to happiness than they did pre-pandemic; time and money not as much.
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How Brands Can Better Meet Growing Online Shopping Expectations
More than a third of Americans are not comfortable with the safety of in-store holiday shopping
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Quirk’s – The Marketing Research & Insight Excellence Awards
Ipsos is proud to be featured amongst the industry’s finest marketing research and insight firms as a finalist in the 2020 Excellence Awards by Quirk’s Media.
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Ipsos Launches Question Library to Help Build Better Questionnaires
Ipsos combines the power of AI technology and 45 years’ experience in the field to fast-track smart and insightful questionnaire creation
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Despite pandemic, interest in battery electric vehicles growing in the U.S. and China
A new Auto Global Study reveals consumers are looking for added convenience, advanced technology and nice-looking electric vehicles.