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Trust in public health agencies declines
New Axios/Ipsos American Health Index shows Americans across the board are looking for clearer guidance on health and wellness information
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We are feeling excited, grateful and stressed about the holidays
While positive emotions are the first thing many Americans associate with the holidays, stress and worry are extremely close behind, according to the Ipsos Consumer Tracker
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Beyond luxury: The new rules of indulgence for leaders
How wealth, wellness and morality shifts blur the lines between luxury and vice for American consumers and brands.
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Why tomorrow’s luxury winners will prioritize human experiences
Luxury is facing an identity crisis as Gen Z upends traditional expectations and definitions. Luxury expert David Klingbeil discusses how craft and storytelling can recapture tomorrow’s shoppers.
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Questions for the future
From AI-powered experiences to next-generation hospitality, these are the opportunities and risks for tomorrow’s business leaders across sectors.
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Ipsos Announces the Results of its 2025 Channel Check-In | QSR Mobile Ordering Study
New Ipsos report, developed in partnership with The Coca-Cola Company and Nation’s Restaurant News, delivers data-driven insights into mobile ordering, payment, and pickup channels.
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Take Mystery Shop Results to the Next Level
How can companies best capitalize on the volumes of mystery shop performance management data they gather across their networks? Three overarching factors are critical to having a focused activation plan.
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The more we know about artificial sweeteners, the less we want to consume them
Three in four Americans say they try to limit the amount of artificial sweeteners they consume, according to the Ipsos Consumer Tracker
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Americans are stressed but also hopeful. Here's why both are possible.
Eight in ten Americans say that the world is changing too fast, but 76% also say they're hopeful for the future, according to the Ipsos Consumer Tracker. Those aren't as contradictory as they seem.
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Americans favor Republicans on key issues, but prefer Democrats to control next Congress
Majority say the Trump administration should follow federal courts’ rulings, according to a new Washington Post/Ipsos poll