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Back-to-Screens Accelerates Opportunities
As back-to-school means back-to-screens for many kids, creative content and brands can expect growth opportunities to continue, if not accelerate.
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Small Business Index stabilizes, sentiments towards national economy mostly negative
This quarter’s MetLife/U.S. Chamber of Commerce Small Business Index score reflects the beginning of rebound after major drop in second quarter
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Kids & Families in the Great Lockdown
Revisit our recorded webinar to hear new research quantifying kids’ content consumption habits, and the influence they have on households.
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The power of social intelligence and survey data to drive brand growth
We all recognize that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?
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City Nation Place Awards 2020
Ipsos is proud to be a sponsor of the City Nation Awards recognizing the most creative and effective place branding strategies and place marketing campaigns from around the world.
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COVID-19: Our Coronavirus Research, Reports and Data
In an uncertain world, data matters. Ipsos experts share new research about the pandemic.
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Advertising during election season? Here’s what you need to know
Read on to discover what the presence of election advertising means for traditional marketers.
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2019 Effie Report Finds Disruption As Key Theme to Effective Campaigns
Ipsos contributes to advertising guidelines and practical examples of effective marketing best practices that can be applied to your marketing programs.
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Affluent African American Consumers in Context: Traveling While Black
Ipsos dips further into its Affluent segment travel behavior data to provide a detailed perspective on experiences of Affluent African Americans.
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Affluent American Pent-Up Demand & COVID
View our on demand webinar featuring recent research about future planned purchases as Affluent Americans actively return to the marketplace.