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A Toast to the Holidays: Wine + Spirits Consumption Among Affluent
Revisit our on demand webinar exploring the immense importance of Affluent Americans to alcoholic beverage marketers and the industries that support them.
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Why new electric vehicle tax credits could confuse and divide consumers
Auto dealers face a complicated task – and partisan divide – in explaining new electric vehicle incentives from the Inflation Reduction Act. Here’s how they can address the challenge.
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Future of Mobility: Autonomous driving and the impact on our life
Autonomous vehicles have the potential to reinvent everyday lives and businesses
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[WEBINAR] Bikes, Trains & Automobiles…What is the new normal in consumer mobility?
Join us for a complimentary webinar as Ipsos’ automotive sector experts, Mike VanNieuwkuyk, John Kiser, and Chance Parker, share the latest research from our 2022 Mobility Navigator program focused on Shared Mobility.
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Why are consumers still leery of autonomous driving technology?
Regardless of age, the industry is facing meaningful obstacles to the adoption of autonomous technology. Learn more about how to address misconceptions.
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Features and technology driving interest in new automobiles
Revisit our recorded webinar to hear new research insights from our Mobility Navigator syndicated program focused on Autonomous Driving Tech.
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Digital + Physical: Omnichannel Customer Expectations
Revisit our on demand webinar exploring CX measurement strategies designed to optimize a true omnichannel customer understanding.
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Getting It Right Podcast
Listen in for inspiring insights to think differently about brands, brand strategy and brand growth.
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Does the auto industry have an electric vehicle generation gap?
Insights from the 2022 Mobility Navigator suggest a dramatic difference in how older buyers view EVs vs. their younger counterparts.
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Ignite Excitement: Insights to drive toward electrification
Revisit our recorded webinar to hear more about consumer interest for EVs, their advantages/drawbacks plus trended insights on how these have changed over the years.