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The Facebook ad wars heat up
Biden outpaces the president in Facebook ad spending in the final weeks, but the president has a long, productive trove of data to optimize his ads.
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Driving Quality
Read more about quantifying the connection between quality and loyalty in automotive purchase.
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The Inside Track: Election 2020 October Briefing
Key highlights from October’s Inside Track: Election 2020, a monthly webinar briefing from the Ipsos political polling team on data and trends shaping the 2020 election.
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U.S. consumer sentiment shows slight improvement
Small uptick in job-related sentiment in week before election
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What Worries the World - October 2020
More than 6 in 10 globally say things in their country are on the wrong track as Coronavirus continues to be the world’s greatest worry.
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Ipsos Digital Tools SMB Online Survey
Usage of Digital Tools Proved Crucial for Business Survival and Recovery during the COVID-19 Pandemic
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Ipsos and Forbes Advisor Announce New Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker
Today, Ipsos, the global research firm, announced a new partnership with Forbes Advisor, a global platform that arms consumers with personal finance advice, news, and reviews, to launch the Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker.
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The Inside Track: Election 2020
View our on demand webinar briefing for data and trends shaping the 2020 election.
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Reuters/Ipsos Core Political Survey: General Election Tracker (10/28/2020)
Biden leads Trump in the race for the White House
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Politicization of coronavirus vaccine makes early uptake more challenging
Growing uncertainty raises the risk that some Americans will reject the vaccine when it becomes available.