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Most Americans support Biden leaving the race, Democrats rally behind Harris
Harris and Vance see a jump in favorability numbers from last week, Trump and Biden remain flat
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Wisconsin School of Business Marketing Summit
Join Ipsos’ Clifford Young to hear how strong emotions can influence consumers' decision making.
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Majority of Democrats, Americans overall want Biden to step aside
ABC News/Ipsos poll: More Democrats would be satisfied with Vice President Harris as the nominee compared to President Biden
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Consumer confidence nudges up
Below are five charts on where Americans stand on the economy, who’s still hurting, and how this may affect the presidential race
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The race for the presidency remains unchanged in the wake of the assassination attempt on Trump
However, Reuters/Ipsos polling fielded after the assassination attempt and GOP Vice President announcement shows most Americans are concerned about political violence
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Here's why younger shoppers still hit the mall
New data from the Ipsos Consumer Tracker indicates that it’s older Americans, not younger ones, who have dropped the mall completely. Read on to hear why — in Gen Z's own words.
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Perceived lack of benefits is the biggest barrier to generative AI adoption
One in three people (33%) say they don't think they have any need for AI tools, and another 19% say they don't see the benefit of using them, according to the Ipsos Consumer Tracker.
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Most Americans tip, and think they tip enough
One in four Americans believe they tip too much, while seven in ten believe they tip the right amount, according to the Ipsos Consumer Tracker.
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Familiarity with the 988 Suicide & Crisis Lifeline remains low at two-year mark
The latest NAMI/Ipsos poll finds that a bare majority of Americans say they don’t know when a situation is serious enough to contact the Lifeline
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Biden has been weakened, but not broken
Below are five charts on whether Americans feel Biden should drop out and how the presidential race has been affected by the presidential debate