Search
-
Coronavirus outbreak predicted to have an impact on financial markets and the global economy
Half see the virus as a threat to the world and a majority in all countries believe that it will take several months or longer to contain.
-
Why Distinctive Brand Assets are a Driving Force
Are you maximizing the power of your brand’s assets? We share tips for your creative team.
-
Democrats Begin to Show Signs of Doubt About Biden's Electability
Bernie Sanders and Mike Bloomberg are gaining ground in the polls at Biden’s expense.
-
Ipsos acquires a majority stake in Askia
Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
-
538/Ipsos Poll: February 7 Democratic Debate
Report from Ipsos/FiveThirtyEight Pre- and Post-Eighth Democratic Debate Poll
-
Driving the Path to Successful Super Bowl Auto Advertising
We passively tracked the biometric response of an audience as they watched the live game, the commercials, half-time show, and everything in between – and are sharing the results here.
-
Winning Influencer Marketing Strategies
Using Lizzo and Ariana Grande as case studies, we show how brands can leverage the reach and influence of established celebrities.
-
Americans and Likely Democratic Primary Voters Less Likely to Say a Woman Can Be President Compared to Six Months Ago
Little more than half of Americans now say that the country is ready to elect a woman president, down from two-thirds in August 2019.
-
Disruptive technologies: How data is collected when you can’t get on the ground
Remote sensing – satellites, drones, social listening & AI – are changing the way we collect data.