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Ipsos/NPR poll: Majority of Americans support policies aimed to keep guns out of hands of dangerous individuals
Alternate solutions, namely arming teachers, not seen as a viable path forward
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Embracing Social Purpose
With an evidence-based approach to defining social-purpose, businesses can rally stakeholders behind a meaningful corporate mission, and increase competitive advantage via an authentic, credible, and effective corporate citizenship program.
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The Story Behind the Story
People are complicated. Ipsos shares examples from recent projects to illustrate the value of considering multiple perspectives when talking to consumers.
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Parents in the U.S. Are Optimistic About Their Financial Situation for 2018, With Nearly Six in Ten Expecting it to Improve
Seven in Ten Say They Will Reduce Debt and/or Save More, While More Than Half Believe They Will Be in Better Financial Shape for Retirement
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The Reputation Council Report 2017
What does it all mean? Communications leaders from across 22 countries respond to an increasingly fractured communications landscape.
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Most Adults Across North America (the U.S., Mexico, and Canada) Say That They Have Watched the World Cup in the Past
Viewership in Mexico is Especially High, As Is Interest in the Sport of Soccer/Football in General
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Majority of Men Say They Would Be Likely to Take Hormone Pill or Injection as a Means of Birth Control, Regardless of Their Relationship Status
Eight in Ten Women Would Trust Male Partner to Take Contraceptive if Relationship was Long-Term, Though Trust in Partner Declines Notably for Short-Term Relationships
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Nearly a Third of Americans and Germans Believe Steps Should be Taken to Make the Internet More Open and Healthy
Ipsos poll conducted on behalf of Mozilla in US and Germany