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Ipsos Update - February 2020
Welcome to February’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month includes a look at gender, shopper trends, entertainment in India, and young people’s perspectives on education and war.
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Creating a Community Hub In-Store to Drive Traffic
Brick-and-mortar stores with creative and innovative ideas are succeeding at driving traffic. We share case studies.
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Podcasts Are The New Black
New research suggests nuances podcast providers need to know to ensure success with consumers and advertisers.
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[WEBINAR] Transforming Customer Touchpoint Strategies with Behavioral Science
Please join Ipsos for our next complimentary webinar featuring Ipsos behavioral science and shopper research experts who will discuss how behavioral science is transforming touchpoint strategies across the customer journey leading to dramatic increases in performance.
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[WEBINAR] Improving In-store Conversion Through Behavioral Science
Please join us for our next complimentary webinar featuring Ipsos behavioral science and shopper research experts.
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Over a Third of Cosmetics Users Willing to Purchase Previously Owned Unopened Beauty or Grooming Items
Only 1 in 5 would be willing to buy used cosmetic items, citing cleanliness concerns
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[WEBINAR] #NoMoreBoringSurveys: Custom Panels for L&G
Need to better understand your lottery or gaming players and deliver controlled & cost effective research results?
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Drive Perceptions of Value Through In-Store Pricing Signage
Discover why insight into the contextual, nonconscious, and often hidden drivers of behavior are critical to making effective business decisions.
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Personalized Marketing With Behavioral Science
We use behavioral science to help clients accomplish three things. Find out what they are.
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Sharpening Physician Insights by Integrating Patient Record Auditing
Our on demand webinar will show how leveraging patient record auditing to develop a tailored portfolio strategy can help physicians address their most challenging patient populations.