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Ipsos Reveals the Super Bowl’s Best Ads of 2025
Flying facial hair takes the win in 2025, with Little Caesars and Pringles among the top-performing ads based on hard data from Ipsos.
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SXSW 2025
This year, SXSW attendees will get to put a panel of futurists’ (including Ipsos’ Matt Carmichael) knowledge to the test, challenging them to audit what they know to improvise their view on the future of audience-selected topics.
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The Power of Product Testing with Synthetic Data
Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.
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Americans still have a complicated relationship with AI
Two in three American (63%) expect to use AI tools more in the future, up 6 points from when we asked a year ago, according to the Ipsos Consumer Tracker
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Where Americans stand on AI
Below are five charts on where Americans stand on AI and where public opinion on AI stands to change
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MDVIP/Ipsos Primary Care Physicians Survey 2024
Survey shows stressful conditions often negatively impact physicians' lives and ability to care for themselves
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Shifts: Niche communities, generative AI and regulation
New social, regulatory, and technological shifts are changing how Americans influence (and are influenced by) one another. Ipsos Strategy3’s Trevor Sudano breaks down three key examples.
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Why AI will revolutionize how organizations engage stakeholders
Ipsos’ Rhett Skelton explains how AI-powered reputation management tools can help organizations understand and engage with complex stakeholder networks.
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What business can learn from faith leaders on shaping a changing world
Rev. Bonnie Perry, an Episcopal bishop, explores the intersection of faith, personal experience, and empathy in bridging social divides in an increasingly complex society.
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THE QUIRK’S EVENT: Los Angeles
The Quirk's Event is a valuable collection of sessions and networking opportunities with leaders in the insights field.