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Ipsos Global @dvisory: The Economic Pulse of the World (March 2015 - Part 2)
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): April 2015
New York, NY — The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey, and the United States.
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Ipsos Congratulates Clients on Successes at David Ogilvy Awards
Bank of America, Kraft's Cracker Barrel, and the Canadian Cancer Society Honored at Annual Advertising Research Awards
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Ipsos Loyalty Executive Wins Outstanding Paper of the Year Award
Timothy Keiningham Receives Prestigious Accolade from the Journal of Service Management
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Ipsos Global @dvisory: The Economic Pulse of the World (March 2015 - Part 1)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): March 2015
New York, NY — The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Australia, Brazil, Canada, China, France, Germany, Italy, Japan, Great Britain, Mexico, Russia, and the United States.
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Thomson Reuters Launches Monthly Ipsos Global Primary Consumer Sentiment Index
Consumer confidence survey delivers sentiment data across 24 key global markets, providing financial institutions, private business, and government bodies with the broadest and most comprehensive measure of current and anticipated sentiment and spending
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Grocery Shopping Path-to-Purchase
In this paper we offer a detailed picture of how consumers go about purchasing groceries for the household. To optimize sales, retailers need to fully understand the entire shopping journey of a consumer in order to maximize share of wallet. Consumers shop at multiple stores for different items, show a predictable pattern in the sequence of the stores they shop at, and exhibit a fundamental need for high quality fresh food.
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Ipsos Global @dvisory: The Economic Pulse of the World (February 2015)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
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Going The Extra Mile: A Case Study
The automotive marketplace has evolved considerably in the past decade. After years of tightening their belts, Americans are once again ready to open their wallets. But as they prepare to spend their hard earned dollars – particularly on big-ticket items such as vehicles – it is a very different shopping experience than it was several years ago.