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Americans don’t have a clear idea of which of their actions have the strongest impact on climate change
With the exception of recycling, actions to reduce greenhouse gas emissions are polarizing for the public
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Year ends with consumer sentiment below the 50-point mark
All four sub-indices show significant decline
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[WEBINAR RECORDING] KEYS: The Year in Review
Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.
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Three quarters agree most Americans have forgotten the real meaning of Christmas
Plurality of Americans finds Mariah Carey’s Christmas hits annoying and overplayed
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Eight in ten small businesses say this holiday season is important for their bottom line
The Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index shows wave-over-wave stability
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Post-election, many Americans are surprised by the outcome but trust the results
Post-election FiveThirtyEight/Ipsos poll finds that Republicans are behind Trump and DeSantis for 2024 nominee, while Democrats are fractured.
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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[WEBINAR] Recession-Proof: Will Affluents’ Outlook on 2023 Provide Solace or Worry?
Join us to hear our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.
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Climate change: a growing skepticism
Purchasing power is now the key priority on a global level. Despite the importance they attribute to the climate and extreme weather events, people are less inclined to become involved and are more dubious as to the human origins of the phenomenon.