Children

55% of K-12 parents say their child has experienced an active shooter drill at school
Polling Survey

Americans want active shooter drills in schools but differ on safety priorities

A new NPR/Ipsos poll finds that more than half of K-12 parents say their child has experienced an active shooter drill at school; most parents favor these drills but want them to be evidence-based and age-appropriate
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Parents Survey

Maintaining a regular bedtime most important for creating healthy sleep habits, parents say

Ipsos study, conducted on behalf of Hatch Baby, shares insights on sleep habits within the household
US Parents 2019
Parents Publication

US Parents 2019

Ipsos’ Janet Oak shares her insights and new data with eMarketer in their comprehensive report about parenthood today.
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Family Survey

Global Study on Cohabiting, Non-Married Parents

Ipsos Global Family and Gender Survey on behalf of The Wheatley Institution and the Institute for Family Studies
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International Survey

Men Not Emasculated By Caring For Children – But Need Support From Employers

A new global survey finds three-quarters of respondents disagree that a man who stays at home to look after children is less of a man
Holidays Survey

New Year's Eve: Staying in is the new going out

According to a new Ipsos poll, conducted on behalf of Netflix, 77% of parents are planning to stay in
Children Survey

International Women's Day: Global misperceptions of equality and the need to Press for Progress

To mark International Women’s Day, and in the wake of the #metoo campaign, a new global study by Ipsos in collaboration with International Women’s Day across 27 countries highlights the level of concern people around the world have about a number of equality issues.
Ipsos public affairs
Children Survey

More than Half (54%) of Canadians Families are Financially Strained From Their Kids’ Extracurricular Activities – One in Four (27%) Has Gone into Debt as a Result

Parents Spent Over $1K on Activities in Past School Year Alone; Hockey, Language Classes and Dance Lessons Cost the Most
Path to Purchase Publication

The Most Important Stop on Mom's Purchase Journey

When it comes to making purchases for the kids in the family, parents across the board resoundingly named their child as the key purchase driver, with virtually all parents indicating their child is the essential source of information in the decision-making process.
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