Digital


Digital Publication

Personalization: Putting the ‘i’ in shopping

While tailoring via algorithms and AI can improve effectiveness, great creative still wins out.
Healthcare Publication

Navigating the Health Plan Partnership Labyrinth

By understanding health plan imperatives, digital health companies can strategically position themselves for mutually beneficial collaborations and unlock significant commercial opportunities.
Business Survey

Almost half of small and medium sized businesses globally plan to extend their online reach

Small and medium sized businesses around the world leverage social media and digital tools and see them as a fast and personal way to connect with their customers, according to a new survey from Ipsos.
Consumer Behavior Publication

How social insights help fashion brands stay on trend

To keep up with trends in conscious consumption, sustainability, and emerging technologies, fashion brands need better consumer intelligence.
Digital Event

Redefine your talent strategy to win in the digital-first world

Listen in as Ipsos’ Jennifer Berg joins Udacity for an in-depth discussion exploring the challenges faced by enterprises when it comes to growing digital talent, and learn the tactics to lead in today’s tech-driven environment.
Digital Publication

From Pet Chickens to Prototypes

We share tips for when and how to reenter face-to-face, in-person qualitative research.
Politics Survey

Digital elections aren’t binary affairs

Handshaking and kissing babies gets swapped for zeroes and ones this campaign season.
Public opinion Publication

Digital Doctor 2020: Perspectives on digital & connected health

View our on demand webinar featuring results from our Digital Doctor 2020 report - a comprehensive look into the digital transformation of healthcare.
Online Research Publication

A New World: Transitioning research online

The decision to move from offline to online research should not be “if”, but when.