Media Measurement

ARF AUDIENCExSCIENCE 2026
Media Measurement Event

ARF AUDIENCExSCIENCE 2026

Join Ipsos at ARF’s annual AUDIENCExSCIENCE conference for a showcase of the most urgent challenges and recent breakthroughs in audience measurement.
Media Measurement Survey

New Research Expert to Help Clients Excel in Tech Sector

Ipsos MediaCT Welcomes Kelsey Vaughn to the Team
Media Measurement Survey

Ipsos/Reuters Poll: Drones

Media Measurement Survey

Ipsos Launches Digital Concept Testing to Increase Consumer Engagement and Provide Much Faster Delivery

Consumers Spend Over 50% More Time Reading Concepts with Ipsos' New Technology; Clients Receive Dramatically Faster Results
Media Measurement Survey

Mobile Tech Giants' Ecosystems Expand with Wearable Devices

Apple Takes Top Spot as Hottest Wearable Device Brand, Followed by Google and Samsung
Media Measurement Survey

Two Thirds of Business Decision Makers in the US and Europe See Data Analytics as Important to their Business

Data Analytics Seen as Having the Biggest Impact on Better Serving Customer Needs
Media Measurement Survey

83% of Global Internet Users Believe Affordable Access to the Internet Should be a Basic Human Right

Two Thirds (64%) of Users in 24 Country Study More Concerned About Online Privacy Compared to Year Ago
Media Measurement Survey

Parents of Kids and Teens Show Strong Affinity for Wearables and other Next Gen Tech From Certain Brands

The presence of young influencers in a household makes a difference when it comes to acquisition intent and brand preference
Media Measurement Survey

The Ipsos Girls’ Lounge Brings ‘Confidence Is Beautiful’ Bus to Oprah’s ‘The Life You Want Weekend’

Lounge To Celebrate Confidence Among Women at Prominent Industry Gatherings
Media Measurement Survey

Ipsos Puts Extensive Knowledge of Influencers on Display

New Research from Ipsos MediaCT Helps Brands Connect with Coveted Segment
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