Media Measurement

ARF AUDIENCExSCIENCE 2026
Media Measurement Event

ARF AUDIENCExSCIENCE 2026

Join Ipsos at ARF’s annual AUDIENCExSCIENCE conference for a showcase of the most urgent challenges and recent breakthroughs in audience measurement.
Media Measurement Survey

Fourth Annual Shred-It Security Tracker Reveals Declining Priority of Information Security Among American Businesses

Media Measurement Survey

Nearly Nine in Ten Small Business Owners Claim Technology - and Keeping Up with Technology Trends - Is Important to Their Business, Yet Costs to Upgrade Seen as Most Significant Technology Challenge

Costs to Maintain and Upgrade Emerge as the Most Significant Technology Challenge
Media Measurement Survey

Who Needs the Remote?

More Than One Out of Four Globally Watch TV on a Computer or Laptop
Media Measurement Survey

Ipsos and comScore Introduce Cross-Platform Media Planning Tool for Reaching Affluents

New Product Offering Provides Insights Into Affluents' Online Behavior to Help Marketers Reach their Most Valuable Audiences
Media Measurement Survey

Keeping in Touch Over the Holidays

Seven in Ten Globally Have Used Mobile Devices to Text Greetings to Far-Away Loved Ones (73%) or to Take Photos at Gatherings (65%); Four in Ten (42%) Used Online Video to Communicate with Loved Ones
Media Measurement Survey

Preventing Interfering Ads, Providing Spam Filters, and Having an Easy-to-Use Interface Seen as Most Important Features for Email Providers to Offer

Media Measurement Survey

Ipsos and I-Behavior Team Up to Help Marketers Reach America's Affluent

I-Behavior to On-Board Ipsos Affluent Survey USA Data for Greater Online, Digital, and Video Success
Media Measurement Survey

Ipsos SMX Latest Product Release Enhances Video, Mobile Capabilities

Media Measurement Survey

Four in Ten (42%) of Those in 24 Countries Say Social Media is Important to Them: Half (50%) of Those Under the Age of 35

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