Public opinion


Public opinion Publication

Perils of Perception

November 2014
Public opinion Publication

Most Millennials Eschew Weddings for Retirement Funds

Thoughts and ideas from Ipsos Public Affairs to stimulate your understanding of public opinion and consumer attitudes
Public opinion Publication

77% of Global Citizens Concerned That Ebola Virus May be Transmitted to Their Country

With 88% Awareness of Ebola Virus Outbreak, 57% Say Their Own Health, Government and Other Officials are Taking Enough Precautions and Preparations to Ensure Virus Doesn't Come into Their Country But 43% Don't Believe it to be So
Public opinion Publication

The Evolving Role of Social Media on Corporate Reputation in the USA

In this Point of View, Ipsos Global Reputation Centre researchers explore the impact of social media on corporate reputation, including the kinds of information consumers look for about companies, the extent to which consumers rely on social media to share information, and the role of digital opinion leaders vs. traditional ones in shaping corporate reputation.
Public opinion Publication

Mobile Methodology: Where Do We Stand?

by John P. Vidmar and Bogdan Dragomir
Public opinion Publication

Americans are Thinking Smarter about Back to School Shopping

It's back to school time, and the results of our eNation survey conducted in August 2014, reveal that items that are most likely to be purchased online only or both online and in store for students of all age groups include clothing/uniforms, backpack/book bags, and outwear/jacket and shoes.
Public opinion Publication

The Economic Pulse of the World -- August 2014

The report, titled "Ipsos Global @dvisory: The Economic Pulse of the World" is based on 18,012 recent interviews in 25 countries around the world. The report examines citizens' assessment of current state of their country's economy for a total global perspective. Download the entire Ipsos Global @dvisory now.