Public opinion


Ignorance and Distrust Prevail about What Companies and Governments Do with Personal Data

Ipsos and the World Economic Forum are launching a research program to track and decode public understanding and acceptance of new technologies across the globe

Most Americans Who Plan to Travel in 2019 Say They Are Doing So to Relax or to Spend Time Together as a Family

Nearly half will travel in groups of four or more people this year

ALS Survey: Awareness, Knowledge, Fundraising

In June 2018 Ipsos undertook a survey of 1,005 American adults on behalf of I AM ALS, a patient-led movement to push for a cure for ALS launched in January 2019. The survey was undertaken pre-launch to assess awareness of and knowledge about the disease (and other related diseases), and to explore public awareness of and engagement with organizations and foundations fighting ALS and a range of other related diseases.
Government Survey

Reuters/Ipsos Data: Core Political (01/23/2019)

All Americans, including Republicans, are growing less optimistic about the direction of the country.
Society Survey

Two-thirds of Americans are Regular Coffee Drinkers

Most believe that people may be excused for being tired or grouchy if they have not had their morning coffee

Intellus Regional Event

We invite you to attend our interactive session to learn about the exciting opportunities emerging in UX and HF, or join our team onsite for a chat over coffee or a cocktail.
Public opinion Publication

Five ways pharma brands can achieve greater effectiveness

Discover five of our analytical techniques to help pharma marketers get the greatest impact out of their digital and personal elements.
Government Survey

Reuters/Ipsos Data: Core Political (01/16/2018)

Half of Democrats and Republicans continue to approve of the job their representatives are doing in Congress, despite the partial government shutdown.
Public opinion Publication

Five ways brands and BeSci can help you nail your New Year’s goals.

Beyoncé and Jay-Z want their fans to try going vegan in this new year. Blogger and mom Stephanie Ortiz plans to be more patient with her kids.