Society


Society Webinar

[WEBINAR] Rethinking Brand Growth Opportunities: Here Are New Avenues of Growth

Join us on Sept 28 to hear insights from our latest research findings on consumer motivations surrounding brand choice.
Society Webinar

[WEBINAR] Unlocking New Opportunities: The Impact of New Voices, The Power of Empathy

Join us on Sept 14 to hear more about the vibrant fringe and how to ensure that your team has enough empathy to hear them.
Society Survey

Reuters / Ipsos Core Political Survey: Presidential Approval Tracker August 2023

In the August edition of the Reuters/Ipsos Core Political, data shows Americans remain concerned about the economy and crime. Just one in ten Americans think the country is headed in the right direction. President Joe Biden’s approval rating remains entrenched.
Society Publication

IPSOS ESG WATCH

Measuring Perceptions of ESG Company Performance
Society Webinar

[WEBINAR] Black Business Month: Innovation, Inclusion & Insights

In honor of Black Business Month, join us for a dynamic roundtable discussion focused on best practices and emerging opportunities for women and minority owned businesses.
Society Survey

Few Americans trust the companies developing AI systems to do so responsibly

New Ipsos poll also finds that most do not trust the federal government to regulate AI
Society Publication

From Purpose to Profit: Understanding the Economics of ESG

Listen to our recorded webinar to hear more about Ipsos’ innovative framework for assessing the efficacy and profitability of ESG initiatives.
Society Publication

How do Americans feel about Generative AI? It’s complicated.

One in six Americans say they have used some type of generative AI, but how they’re using it varies. Here’s what business leaders need to know.
Society Publication

The Up (and Down) Side of ESG Scrutiny

As climate change, economic strife, and community malaise hit closer to home, people are feeling expected to align their wallet with their social conscience. While price, product, and service will always be key, how companies measure up on ESG initiatives is going to be a much bigger factor in future purchase decisions.