Trends & Prospective

Market Essentials: Did You Know?
Customer Insights Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviors.
Trends & Prospective Survey

Despite Planning Ahead for Holiday Meals, Many Hosts Worry about Getting All of Their Dishes onto the Table on Time

Cooking Multiple Dishes - Especially Side Dishes - At the Same Time Seen as Top Challenge of Holiday Meal Preparation
Trends & Prospective Survey

Ipsos Global @dvisory: Star Power and Acting Out Behavior:
Do Swelled Heads Cause Inappropriate Behavior or is it Just Who these People Really Are Deep Down?

World Divided over Nature of Acting out Politicians, Celebrities and Movie Stars--and Tolerance, Forgiveness
Trends & Prospective Survey

American Public Gives Consideration to Internet Gambling, With Stipulations

Public Interest and Acceptance Builds, Raises Potential for New Sources of Entertainment and Revenue
Trends & Prospective Survey

Getting Vitamins from Food and Beverages is First Priority for Consumers

Protein, Minerals, Fiber, Omega 3 and Antioxidants Less Important
Trends & Prospective Survey

One Third of American Pet Parents Consider Ingredients to be the Most Important Factor When Deciding Which Formula to Feed Their Pet

Just One in Ten Consider Age of Their Pet as the Most Important Factor
Trends & Prospective Survey

Seven in Ten (72%) American Teens Know of US President Barack Obama

Awareness of Various Celebrities and Public Figures is Higher Among Internet Super Users
Trends & Prospective Survey

More American Teens Think Mom's Cool (63%) Than Think the Same About Dad (47%)

But That Doesn't Mean Dad is More Strict
Trends & Prospective Survey

Despite Recession, Six in Ten Adults Have Given to Charity This Year; Eight in Ten Plan to Give Over the Holidays

90% Wish They Were Able to Give More
Trends & Prospective Survey

Two in Three Americans Say they are Adjusting to Economy by Purchasing Fewer Holiday Gifts

Three-Quarters Say Current Economy Has Given Them a Chance to Focus on More Important Things Than Gifts
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