The country is still heading in the wrong direction to 94% of Brazilians, repeating the result of previous months. This decline in confidence in Brazil was trigged in January 2015 and stabilized at very high levels since then. Everything indicates that this perception will only change with the economy recovery and the reduction of uncertainties regarding the electoral scenario.
February’s edition of Ipsos Update features Flair India and new papers on brand growth, connected health, and food shopping habits. There’s also a global study looking at predictions for 2018, as well as recent research into consumer attitudes ahead of the launch of Open Banking.
The average global economic assessment of national economies surveyed in 28 countries is up three points this wave with 49% of global citizens rating their national economies as ‘good’.
A deeper dive into Affluencers’ lives can provide insights that lead to effective messaging, compelling products and user experiences, partnerships that add value, and efficient media.
Learn more about the five methods which comprise the backbone of nonconsious measurement: Behavioral Economics, Eye Tracking, Facial Analysis, Applied Neuroscience and Biometrics.
In 2018, the Indian economy will be in fifth place worldwide, ahead of France and the UK. This dynamic, opening new balances of power, is part of a favourable trend for Asian countries that will be in the ranking of the ten largest economies in the next 15 years.
