News & Events

Ipsos Equalities Index 2025: More needs to be done to promote equality, but support has slipped over the last two years

The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).

Ipsos Partners with Stanford University to Pioneer the Future of Market Research with Synthetic Data

Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).

Ipsos Launches Connect:Digital, in Partnership With Moat, to Help Brands Understand their Digital Communications Performance

Ipsos Connect expands digital offer with a new solution that allows brands to optimize creative, maximize brand impact and minimize media spend.

Is There a Target Market for Electric Vehicles in the US?

Who is the target consumer for Electric Vehicles? What are the levels of acceptance and adoption? Ipsos wanted to know so we went under the hood to find out (actually, we plugged in)!

[EVENT] PMRG Connect 2017

60 Years of ‘Europe’ – a Success Story?

Global study shows many around the world see merits of European project, but support under pressure in core Member States. 60 years ago, on 25 March 1957, Belgium, France, West-Germany, Italy, Luxembourg and the Netherlands signed the Treaty of Rome, establishing the European Economic Community, the legal basis of today’s European Union (EU).

2017 US Politics - President Trump is at in a Dead Heat With 47% Approving (March 22)

Healthcare once again beats out all other issues as the dominant concern for Americans (16%). Number two on the issues of concern list is the economy, coming in at 13%. For anyone who had “morality” in their bracket, we’re sorry to say that you’re probably not going to be pleased with the final four.

Ipsos/Google Advertising Attention Research - Video Ads and Viewer Attention

Data suggests visual attention to advertising on YouTube mobile is higher than on TV.

[EVENT] Taipei AMPA seminar - Growth Opportunity in ASEAN After M

Global View on World Water Day - Why Waste Water?

The theme for World Water Day 2017 is “Why waste water?” and is in support of the United Nation’s Sustainable Development Goal 6.3 to improve water quality by reducing, treating and reusing wastewater.