News & Events

Ipsos Equalities Index 2025: More needs to be done to promote equality, but support has slipped over the last two years

The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).

Ipsos Partners with Stanford University to Pioneer the Future of Market Research with Synthetic Data

Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).

HR Leaders Crucial to Organisational Transformation

New research considers the role of HR leaders in driving business transformation. HR leaders are the crucial drivers of transformation in UK businesses through their roles of promoting devolved decision making, employee engagement and collaboration, finds new research from Ipsos and Cirrus.

2017 US Politics - President Trump’s approval rating breaks down: 44% approve (March 29)

The NCAA Final Four will be played this weekend! In that spirit, we’ll be bringing you the numbers in rounds of four.

2017 French Election: Le Pen, Macron and Fillon take to the podium (March 28)

With only four weeks until the French Presidential election, Marine Le Pen leads the field in the latest Ipsos/Sopra Steria poll conducted on behalf of our media partners France Télévisions and Radio France. One in four likely voters say they support the National Front Party candidate, followed closely by Emmanuel Macron with 24% of likely voters, and François Fillon (18%.) Jean-Luc Mélenchon trails with 14% of likely voters, followed by Benoît Hamon (12%) and Nicolas Dupont-Aignan (3.5%.) None of the other candidates received more than 1% voting support.

[WEBINAR] Because Customers Can Be ‘Irrational’: Incorporating Behavioural Science

[EVENT] Digital4Smarties: the Age of the Digital Consumer

Golden Goose Eggs

In Aesop’s Fable, the owners of a goose which laid a golden egg every day were so anxious to get rich that they killed the goose, thinking that inside there would lie a much richer seam of the metal. Of course there wasn’t, and gold production immediately ceased.

[EVENT] MRMW North America 2017

[EVENT] Insights and Observations of Consumer Behaviour in a Variety of Retail Sectors