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KEYS - E-commerce acceleration [Webinar recording]
This session sees us explore the fast-changing e-commerce environment, accelerated by the advent of Covid-19. How are consumers reacting, and where do omnichannel strategies need to adapt?
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Embracing Mixed Mode Research
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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[WEBINARS] Consumers, Citizens, Brands, Governments and the coronavirus crisis
As a result of the Covid-19 crisis, the world is changing even faster now than ever. For companies, government institutions and individuals, it is important now to not only focus on the short term, but also to make plans for the future. As we move from the “age of uncertainty” to the “time of coronavirus”, how will we adapt as consumers, citizens, and humans?
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The implications of COVID-19 on our diet & health
Almost a third of people globally have gained weight during pandemic, despite awareness of link between obesity and COVID-19 outcomes.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
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Ipsos acquires technology company Fistnet-Dotmetrics
Ipsos is pleased to announce the acquisition of Fistnet d.o.o, the Croatian-based company who engineered the digital audience measurement platform “Dotmetrics”.
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45% of people globally are currently trying to lose weight
More than half of the global population would rather exercise more and/or eat more healthily, but not diet as the actions they would take when trying to lose weight. But from a dietary perspective, sugar is seen as the main component that people would look to reduce or eliminate to help with weight loss.
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Brand purpose through the lens of personal values [Webinar recording]
In this complimentary webinar, we will share recent insights from Ipsos online communities and social intelligence addressing the relationship between personal values and brand perception.
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A Year in Review - 2020
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.