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Ipsos Update - July 2022
Ben Page introduces July’s edition of Ipsos Update with his reflections on the mounting public concern about inflation and the consequences of this for consumer spending. Alongside updates on how people around the world are reacting to cost-of-living pressures, this month’s articles focus on topics which include the demographics and psychographics of Pakistan, and the changing global attitudes towards refugees. We also take a look at the latest Ipsos Views papers on the growth of commerce ecosystems, achieving intimate consumer connections in large communities, and the use of AI to predict future innovation success.
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A significant rebound in consumer intention to travel: 71% of Europeans will be traveling this summer
Europ Assistance (“EA”) announced the international findings of their 21st edition of the Holiday Barometer. The survey was conducted by Ipsos among 15,000 people across 15 countries. It tracks global travel trends. The survey was taken between April 26 and May 16, 2022.
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Environment: The state of emergency is accelerating
For the third consecutive year, Ipsos conducted a survey for EDF in 30 countries and with a sample of 24,000 people, the findings of which were released at the end of 2021
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53% of European drivers admit they had mental blanks at the wheel
The Vinci Autoroutes Foundation has published the results of its 12th Responsible Driving Barometer survey. Conducted by Ipsos among 12,400 people in 11 European countries, this wide-ranging annual survey provides an overview of the behaviour and perceptions of Europeans behind the wheel. It makes it possible to monitor the evolution of risky behaviours and best practices in order to better target prevention campaigns in France and other European countries.
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Ipsos Update - June 2022
Inflation is a recurring theme in the articles featured this month. Other topics include the future of food, the role of cycling and how EU citizens view the EU’s response to war in Ukraine. We also feature our latest Ipsos Views on AI-enabled Consumer Intelligence and tech-enabled product innovations.
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52% globally say cycling in their area is too dangerous
Survey finds global consensus on bicycles’ key role to reduce carbon emissions and traffic and widespread support for giving them priority in new infrastructure projects
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Global consumer confidence remains on a downward path
Expectations and investment sentiment are down in many countries
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Youth and Democracy in the European Year of Youth
The EU has declared 2022 the European Year of Youth, as a recognition of the sacrifices that young people have made during the COVID-19 pandemic. Marking this occasion, the European Commission, Directorate-General for Education, Youth, Sport and Culture, commissioned Ipsos European Public Affairs to conduct a Flash Eurobarometer survey targeting young people, aged 15-30.
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88% of Europeans approve the idea of welcoming people fleeing the conflict in Ukraine
The European Commission, Directorate-General for Communication, commissioned Ipsos European Public Affairs to conduct a Flash Eurobarometer survey aimed at measuring EU citizens’ attitudes on the EU’s response to the war in Ukraine.